Services:

• speaker on industry trends
• educator on wide range of topics and wine grapes and regions
• producer of strategic wine marketing and branding materials
• advisor to publicists on story pitching and positioning
• author of restaurant wine lists and revisions
• designer of unique packaging for wine and spirit brands and catalogs

Areas of expertise:

• drinks trends, including the frontiers of wine and spirits
• maximizing sales to on-premise accounts
• structure and function of different tiers of the drinks industry
• food and wine pairing
• wine etiquette for business
• media strategy

Clients:

• wine schools
• wine clubs
• producers and importers
• restaurants
• trade associations
• hotel chains
• magazines and their publishers
• publicists

Sample venues:

• industry gatherings in hotels and restaurants
• wine schools
• educational teleconferences

“When we wanted to broaden Wine Business Monthly‘s coverage of marketing, we looked to Zimmerman because she has the depth and breath of wine industry knowledge and contacts to deliver pertinent market intelligence to our readers.”
Cyril Penn, Editor, Wine Business Monthly, Sonoma, California